CHRIS THOMAS RUBENSTEIN
ART DIRECTION + GRAPHIC DESIGN + PRODUCTION + AI WHISPERER

Patio Event Catalog

Client
Orchard Supply Hardware

Layout, Design and Campaign Lockup
Chris Rubenstein

Photography
Melissa Shimmin

Copywriting
Alix McKenna Penning, Mark Boston

Patio Redux product catalog was part of Orchard Supply Hardware’s multi-channel campaign called "Patio Pandemonium," which aimed to promote our annual patio furniture sale.

It featured stunning photography of our beautiful patio sets, carefully art directed to accommodate catalog layouts as well as for use in silo applications.

The accompanying email had a more promotional vibe.

We wanted to highlight the lifestyle aspect of the catalog and also draw attention to other special items. Along with the amazing patio sets, we showcased a range of other products that were also on special.